Teen Entrepreneur Sells Coffee With a Twist (356)
(NewsUSA) – At an age where most teens barely have a job, Tyler Ornstein, 18, is running his own business.
Ornstein’s company, Tyler’s Coffee, got its start with some simple door-to-door selling. Ornstein’s father, Ian, had partners who were developing and importing Brazilian Arabica coffee beans. The then 13-year-old Tyler Ornstein decided to sell the coffee to his neighbors, spending long hours biking between homes and taking orders with a pen and a promise to give the customer the best coffee experience they ever had.
This led to the creation of Tyler’s Coffee, where Tyler Ornstein serves as the CEO.
That doesn’t mean Tyler has stopped peddling. Now his sights are set on bigger things -; informing the world of the new coffee he has to offer. Tyler’s Coffee is sold largely through direct and online sales, but the company’s products are also sold in some retail stores. One of which is AJ’s Fine Foods, located in his home state.
“Balancing school and work is difficult,” says Ornstein. “But learning to do so successfully prepares me for what the world will throw at me. Balance between every aspect of life is important for success and happiness.”
Not only does Tyler’s Coffee have a unique CEO, but the company’s product is unlike anything else on the market -; acid-free coffee. Produced through the “Z-roasting” process, which results in a smooth, rich flavor, the coffee allows people with sensitive stomachs and teeth to enjoy Tyler’s Coffee without discomfort.
Ornstein says that the roasting process will give the highest amount of caffeine possible in a coffee, so customers can drink coffee but still get the same “buzz.” Of course, Tyler’s Coffee is also available decaffeinated. To maintain a healthy coffee, it is decaffeinated through their Swiss water process. The company vacuum-seals the roasted coffee in 2-ounce packages, so every pot of Tyler’s Coffee tastes fresh each and every time.
Balancing school and work can be difficult for anybody, much less a teenager, but Tyler Ornstein clearly likes the challenge. “I enjoy analyzing and addressing the various demands of each business challenge as it arises,” he says.
For more information, visit www.tylerscoffees.com.
Coffee: Beyond the Morning Cuppa
(NewsUSA) – You might know coffee as the brown stuff that wakes you up each morning, but coffee is a lot more exciting than many other products that come in a can.
Here are some fun things you might not know about coffee:
– According to legend, an Ethiopian goat herder named Kaldi discovered the coffee bean. Kaldi noticed that his goats started dancing after eating the red berries of the coffee shrub, so he began eating the berries – and dancing – himself.
– Like Japan’s tea ceremonies, in Ethiopia, the women perform elaborate coffee ceremonies to honor guests. Ethiopian women begin by roasting the coffee beans – the ceremony can take up to two hours. Ethiopians don’t mind taking strong coffee in the evening. They believe coffee’s energizing effects are mostly psychological.
– Coffee doesn’t just mean a morning mug – American consumers can purchase coffee liqueurs, coffee-filled candies and chocolate-covered espresso beans. One company even makes “Magic Power Coffee” (www.magicpowercoffee.com) – a beverage guaranteed to induce romance. The first product of its kind, it is specially formulated for both men and women to increase sexual pleasure.
– Howard Schultz, the founder and CEO of Starbucks, modeled his business on Italian espresso bars, but Americans traveling abroad will have a hard time ordering a quad venti pumpkin spice mocha in Rome. In Italy, cappuccinos weigh between six and eight ounces – Starbucks’ venti size is 20 ounces. And no respectable Italian drinks anything but straight espresso after noon.
– Coffee is the world’s most popular beverage and its second largest commodity after oil.
– There are two main types of coffee beans grown today – arabica beans and robusta beans. Arabica beans are generally considered more flavorful, smooth and aromatic.
– The most expensive coffee in the world, Kopi Lupak, is made from coffee beans that have passed through the digestive tract of a cat-sized mammal called the Asian Palm Civet. It sells for anywhere between $120 and $600 per pound.
– In the U.S. and its territories, only Hawaii and Puerto Rico grow coffee.